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Bonin Bough wants every CMO to be obsessed with getting your cell phone number

Episode Summary

The Chief Growth Officer at Triller believes that the future of marketing rests in brands communicating directly with consumers via mobile phones. Meanwhile Bonin talked about why Triller is investing so much in original series as he looks to build what he sees as the ultimate culture-defining video app. Guest: Bonin Bough Host: Mike Shields Producer: Kenya Hayes

Episode Notes

The Chief Growth Officer at Triller believes that the future of marketing rests in brands communicating directly with consumers via mobile phones. Meanwhile Bonin talked about why Triller is investing so much in original series as he looks to build what he sees as the ultimate culture-defining video app.

Guest: Bonin Bough

Host: Mike Shields

Producer: Kenya Hayes